One of my favorite things about writing this monthly round-up is how it’s made me  fall back in love with the news. I’ve found myself saving articles, podcasts, and posts left and right — so many that I actually had to cut a few for next month’s edition! Here are five stories from October that really stood out to me and link beautifully to different areas of the IB Business syllabus.   1. Nike Retires Its Iconic “Just Do It” Slogan – A Shift in Branding Strategy Nike has surprised everyone by...

How Long Should I Spend Teaching Unit 5: Operations Management This blog wraps up my series on how long I spend teaching each IB Business...

It’s been a long time since the IB Business Extended Essay changed. In fact, this is the first major update since I started teaching IB...