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Real World Round-Up: October
One of my favorite things about writing this monthly round-up is how it’s made me fall back in love with the news. I’ve found myself saving articles, podcasts, and posts left and right — so many that I actually had to cut a few for next month’s edition! Here are five stories from October that really stood out to me and link beautifully to different areas of the IB Business syllabus. 1. Nike Retires Its Iconic “Just Do It” Slogan – A Shift in Branding Strategy Nike has surp
6 days ago
How Long Should I Spend Teaching Unit 5: Operations Management
How Long Should I Spend Teaching Unit 5: Operations Management This blog wraps up my series on how long I spend teaching each IB Business...
Oct 21
The IB Business Extended Essay Has Changed: Here’s What You Need to Know
It’s been a long time since the IB Business Extended Essay changed. In fact, this is the first major update since I started teaching IB...
Oct 14
How I Get Students to Engage with Business in the Real World
Last week on the blog, I shared my first Real World Roundup , a monthly collection of business stories, articles, and videos that...
Oct 7
The Real-World Roundup: September
Staying on top of real-world business news is one of the best ways to help IB Business students connect theory to practice. To make...
Oct 1